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A Wikipedia page for your company: when it is possible and how to get one

Existing, growing or having a polished website is not enough. Here are the criteria Wikipedia applies to companies, the sources you need and the right path to an article that stays online.

Key points

  • A company qualifies when multiple independent, reliable, secondary sources have covered it in depth.
  • Revenue, headcount, funding, a website and social media do not count on their own.
  • Press releases, sponsored articles and routine announcements do not establish notability.
  • Anyone writing for the company must disclose it and should submit a draft through Articles for Creation.

"We would like a Wikipedia page for our company" is one of the requests we hear most. The honest answer is that it depends less on the company and more on what others have written about it. Here are the criteria Wikipedia applies, the sources you need and the right process.

Why a Wikipedia page for a company

A Wikipedia article is not an advertising channel and must not read like one. But it has real effects on reputation:

  • Credibility: customers, investors and journalists check Wikipedia for a quick, neutral overview.
  • Search: Wikipedia articles often rank near the top for a company's name and feed Google's Knowledge Panel.
  • AI assistants: language models draw heavily on Wikipedia and Wikidata when they describe a company.

That is exactly why the community is strict: Wikipedia does not want to become a showcase, and company articles are among the most scrutinized.

The notability guideline for companies

On the English Wikipedia, companies are judged by Notability (organizations and companies), often called NCORP. It sets a higher bar than the general guideline, precisely to stop marketing and PR from gaming the rules. Each source must be:

  1. Significant: it covers the company directly and in depth, not in passing.
  2. Independent: written by people with no stake in the company, and not based on its own material.
  3. Reliable: published with editorial oversight and a reputation for accuracy.
  4. Secondary: analysis or synthesis, not the company's own reports, filings or statements.

A source must meet all four to count, there must be multiple such sources, and at least one must have a regional, national or international audience. No company is inherently notable, and notability is not inherited from a famous founder or a notable parent company.

The sources that count, and those that do not

CountsDoes not count
In-depth features in national newspapers and business magazinesPress releases and articles based on them
Books from independent publishers about the companySponsored or paid posts, including contributor platforms without editorial oversight
Analyst reports and academic studies about the companyAnnouncements of funding, hires, launches, new offices
Investigative reporting on the company"Top 100" lists, minor awards, directories, databases

A useful rule: if the article exists because the company made it happen, it does not establish notability. More in our guide to reliable sources.

Conflict of interest: who can write the article

Employees, owners, consultants and agencies writing for the company have a conflict of interest. The conflict of interest guideline strongly discourages them from editing articles directly, and asks them to:

  • disclose the connection on their user page and on the article's talk page, which is mandatory for paid editors;
  • submit new articles through Articles for Creation instead of publishing them;
  • propose changes to existing articles on the talk page instead of making them;
  • use a personal account, never a shared or company-named one.

What goes in the article

The lead should state the company's name, type, country, industry and the reason it is notable, with founding date and headquarters nearby. Then come its history, main activities and significant events, positive or negative, as documented by sources.

What stays out: product catalogues, prices, lists of offices and executives, client lists, slogans. A company article should look like an encyclopedia entry, not an "About us" page.

The recommended process

  1. Assess notability honestly, source by source, against the four criteria.
  2. Collect the qualifying sources with author, publication and date.
  3. Write a neutral draft with a citation for every important fact.
  4. Disclose your conflict of interest and submit the draft through Articles for Creation.
  5. Accept the community's edits and, after publication, use talk-page edit requests for updates.

If the article already exists and needs updating, read how to edit your company's Wikipedia page. For the cost of professional support, see how much a Wikipedia page costs.

If it is not the right time yet

Many good companies do not, today, have the sources for an article. That is not a judgment on the business: it means independent media have not covered it enough yet. In that case, work on your reputation outside Wikipedia (media relations, structured data on your website, an accurate Wikidata item where eligible) and reassess later.

Want to know where your company stands? Take the free check: we will tell you frankly whether the conditions are there.

Frequently asked questions

Can a small business have a Wikipedia page?

Yes, if it has received significant coverage in reliable, independent sources with at least a regional or national audience. Size alone does not count: the sources do.

Can I write my company's Wikipedia page myself?

It is strongly discouraged. Writing about your own company is a conflict of interest that you must disclose, and new articles should go through Articles for Creation rather than straight into the encyclopedia.

Does a press release count as a source?

No. Press releases, sponsored articles and content published by the company do not establish notability. You need independent articles that discuss the company in depth.

The first step

Could you have a Wikipedia page?

Answer a few questions and find out for free whether the conditions are there. If an article already exists, we review its sources, tone and structure and email you the report.